CAHNRS > Department of Apparel, Merchandising, Design and Textiles > Sivasankari Gopalakrishnan > Sivasankari Gopalakrishnan

Sivasankari Gopalakrishnan

  1. Teaching Assistant Professor
Email Addresss.gopalakrishnan2@wsu.edu
LocationJohnson Annex C23
Phone509-335-7452

Biography

Education

  • PhD, Textile Technology Management, North Carolina State University
  • M.Tech., Textile Technology, Anna University, India.
  • B. Tech., Textile Technology, Anna University, India.

Teaching Interests

  • Apparel Merchandising
  • Retailing
  • Supply Chain Management
  • Textiles

Research Interests

  • Fashion Business Models
  • Sustainable Forms of Fashion Consumption
  • E-Commerce
  • Fair Trade

Publications

  • Degirmencioglu, N. & Gopalakrishnan, S., (2025) “Are Virtual Influencers in Luxury Fashion Marketing Uncanny and Deceiving?”, International Textile and Apparel Association Annual Conference Proceedings 81(1). doi: https://doi.org/10.31274/itaa.18673
  • Gopalakrishnan, S., & Degirmencioglu, N. (2024, January). Fair Trade Fashion: A business model analysis. In International Textile and Apparel Association Annual Conference Proceedings (Vol. 80, No. 1). Iowa State University Digital Press.
  • Matthews, D., Rothenberg, L., & Gopalakrishnan, S. (2019). The Impact of Mass Customization on Fashion-innovative students: an assessment of need for uniqueness, self-identity, and perceived performance risk. International Journal of Fashion Design, Technology and Education, 1-8.
  • Gopalakrishnan, S., & Matthews, D. (2018). Collaborative Consumption: A Business Model Analysis of Second-hand Fashion. Journal of Fashion Marketing and Management: An International Journal, 22(3), 354-368.

Presentations

  • Gopalakrishnan, S., Degirmencioglu, N. (2020). Development of Conceptual Model to Measure Determinants of Second-hand Luxury Shopping. Oral presentation at ITAA 2020 Annual Conference, Virtual.
  • Gopalakrishnan, S., Matthews, D. & Moore, M. (2019). Motivations and Shopping Orientations for Engagement in Collaborative Consumption among Fashion Consumers. Oral presentation at ITAA 2019 Annual Conference, Las Vegas, NV.
  • Gopalakrishnan, S., Matthews, D., and Moore, M. (2016). A Grounded Analysis of Collaborative Consumption among Apparel Consumers: Identification of Motivations for Engagement. International Textile and Apparel Association 2016 Annual Conference, Vancouver, Canada.
  • Gopalakrishnan, S. (2015). Traditional Surface Techniques on Knits. 28th National Convention of Textile Engineers, Agartala, India